iPhone 17 Pro
More powerful. Breakthrough battery life.
And the ultimate pro camera system.
CHF 799.–* instead of CHF 1099.–
*Example price for trading in an iPhone 15 Pro with 128 GB (as of 27 January 2026) in perfect condition.
Trade in other models using the calculation tool. Device inspection for trade-in and direct credit
towards a new device only possible at one of our locations.
Heat-forged aluminum unibody.
For exceptional pro capability.
Breakthrough battery life.
Charge up to 50%
in 20 minutes.*
Get even closer with 8x
optical-quality zoom.
Up to 2x faster GPU performance
than iPhone 14 Pro.
18 MP Center Stage
front camera. Smarter
group selfies. And more.
Dual Capture video.
Capture the action.
And your reaction.
Ceramic Shield front and back.
All-around durability.
Pro video features.
Cinema-grade specs.*
Apple Intelligence*
Effortlessly helpful every day.
Charging as easy as USB-C.
No network?
Stay connected via satellite.*
Super Retina DR display*
with ProMotion up to 120Hz.
Camera Control.
An easier way to quickly
access camera tools.
Action button. The fast track
to your favorite features.
iOS 26. New look.
Even more magic.
At home or abroad. Connect
seamlessly with eSIM*.
Get up to speed with
superfast 5G* and Wi-Fi 7*.
A whole new level of privacy
and security. Built in.
Regular iOS updates
keep iPhone feeling new
for years to come.
iPhone 16e
Everything you need. At the price you love.
from 599.– CHF
iPhone accessories
The best accessories for the iPhone.
from 8.90 CHF
*Legal information
Fast charging: Up to 50% in 20 minutes with 40W power adapter or higher (sold separately) and USB-C charging cable.
Pro Video Apps: Pro Video Apps: Genlock is enabled by compatible third-party hardware and software. ProRes RAW is enabled by compatible apps. Apple Intelligence: Available in beta version. Some features may not be available in all regions or languages. Information on feature and language availability and system requirements can be found at support.apple.com/de-ch/121115.
Visual Intelligence: Visual Intelligence is available on every iPhone model that supports Apple Intelligence. Some features may not be available in all regions or languages. For more information, visit support.apple.com/de-ch/121115#visual-intelligence.
Satellite features: Satellite features are free for two years after activating an iPhone 14 model or newer. Connection and response times may vary depending on location, environmental conditions and other factors. Some satellite features require a mobile phone plan. SMS messages via satellite are available from supported providers. Charges may apply for SMS messages. Satellite connectivity is provided by Globalstar and its affiliates. For more information, visit support.apple.com/de-ch/HT213885.
Display size: The display has rounded corners that follow the curves of the design and are within a standard rectangle. Measured as a standard rectangle, the display has a diagonal of 6.27‘ (15.93 cm) on the iPhone 17 and iPhone 17 Pro, 6.55’ (16.63 cm) on the iPhone Air and 6.86" (17.42 cm) on the iPhone 17 Pro Max. The actual visible display area is smaller.
eSIM: iPhone 14, iPhone 15, iPhone 16, iPhone 17 and iPhone Air models are activated with an eSIM and do not support a physical SIM. To use an eSIM, a mobile phone provider that supports eSIM and a mobile phone tariff are required. For more details, please contact your mobile phone provider. Further information can be found at apple.com/chde/esim.
Wireless technologies: Data plan required. 5G is available in selected countries and via selected providers. Speed may vary depending on location and provider. For more information on 5G support, contact your mobile service provider and visit apple.com/iphone/cellular.
Wi-Fi 7: Wi-Fi 7 is available in countries and regions where it is supported.
